Nowadays, globalization is becoming increasingly profound. Large-scale international conferences, cross-border training sessions and industry exhibitions have long become important links connecting different countries and fields. However, when organizing such activities, it is inevitable to encounter some common problems that cause headaches: noise interference when multiple teams are presenting simultaneously, communication barriers caused by different languages, the rhythm of the audience receiving information not being in sync, the management of equipment being both troublesome and costly, and the limitation that the audience can only follow the presenter and cannot freely explore… These problems not only detract from the professionalism of the event, but also make the experience of the participants much worse.
As a brand manufacturer dedicated to the explanation and display industry for 18 years, Yingmi Technology has been deeply engaged in technological innovation. The series of audio guide systems it has launched are addressing these industry pain points with a brand-new “silent communication” model. It can achieve a “silent order” of “non-interference, on-demand listening, and intelligent adaptation”, allowing every participant to efficiently grasp the core information in a quiet environment and redefine the communication experience in the exhibition scenario.
I.Core Pain Points in Exhibition Scenarios: Why has “silent Order” Become a must-have option?
Large-scale conferences and training sessions are characterized by their large scale, diverse participants, and various demands, which place extremely high requirements on communication tools. The shortcomings of traditional communication models are becoming increasingly obvious in these scenarios:
1.The noise is hard to control and the order is chaotic
The sounds from traditional amplification equipment or manual explanations can easily travel far in large venues. If multiple groups of meetings and training sessions are held simultaneously, with different explanations getting mixed up, it not only makes it difficult for the audience to hear the key points clearly but also disrupts the professional atmosphere that the event should have.
2.Language barrier and information lag
Participants in international exhibitions come from all over the world, and language barriers are simply a “roadblock” for information transmission. Traditional simultaneous interpretation equipment is not only expensive but also difficult to deploy, and it cannot meet the personalized listening needs of small teams or individuals.
3.The rhythm is inconsistent and the reception is uneven
The listening proficiency and familiarity with the content of the audience vary. The traditional “one-size-fits-all” explanation pace simply cannot suit everyone. Some listeners couldn’t keep up and thus missed the key information.
4.The equipment is difficult to manage and the cost is too high
Large-scale events require the provision of equipment for hundreds or even thousands of people. Traditional equipment is large, heavy, has a short battery life and is troublesome to charge. Not only does it increase the transportation, storage and management costs for the organizers, but it is also prone to malfunctions, delaying the progress of the event.
5.Not flexible enough, with limited experience
Under the traditional interpretation mode, the audience has to closely follow the interpreter, unable to freely explore the venue or control the listening pace by themselves. As a result, the interactivity and experience of the event are naturally greatly reduced.
When these issues come together, “silent communication” becomes the core demand of large-scale exhibitions and conferences. The Yingmi voice Guide has precisely met this demand, turning the “silent order” into reality through technological innovation.
Ii. In-depth Application of Yingmi Audio Guide in Exhibition Scenarios
Whether it is large-scale international conferences, multinational enterprise training, international exhibitions or VIP receptions, the Yingmi voice guide system has achieved in-depth implementation with its multi-functionality and high adaptability, becoming a core equipment for enhancing the professionalism of events and the experience of participants.
1.Large-scale international conferences: Simultaneous interpretation in multiple languages, fully demonstrating professionalism
At large-scale conferences such as international summits and industry forums, the advantages of the Yingmi team’s presentation systems (such as the E8 and K8 series) are particularly prominent. The speaker gives a speech via a transmitter. Participants from different countries can choose their native language to listen through a receiver, achieving simultaneous interpretation in multiple languages. The system supports 200 adjustable channels. Even if multiple parallel forums are running simultaneously, the signals will not interfere with each other.
For the SCO International Judicial Conference, representatives from dozens of countries attended at that time. The Yingmi audio guide system provided support in eight core languages. Participants can wear lightweight ear-hook receivers and clearly hear the meeting content in a quiet environment. This not only eliminates the need for the cumbersome deployment of traditional simultaneous interpretation equipment but also greatly enhances the professional atmosphere of the meeting. Moreover, the system has a long battery life and, when paired with a convenient charging case, it can fully meet the needs of all-day meetings. Its international design and certification are also compatible with the standards of cross-border conferences.
2.Multinational enterprise training: Standardized content delivery to enhance learning efficiency
Some multinational enterprises often need to conduct global employee training and distributor training. The core demand is to standardize and precisely convey the training content. The Yingmi self-service tour guide system (such as the M7 and 007B series) can store training courseware and product introductions in advance in the device, supporting automatic sensing or touch-based explanations. Employees can learn independently at their own pace.
In the global supplier training event of a certain enterprise, the Yingmi tour guide not only solved the problem of multi-language explanations, but also the training content could be updated in real time. By plugging in a USB interface, data could be quickly transferred. Even in complex environments such as factory workshops and large training rooms, the system’s anti-interference technology can ensure that employees clearly hear the training information. Moreover, the equipment is lightweight, allowing employees to move freely during breaks in training, significantly enhancing their experience. At the same time, it also helps enterprises save a considerable amount of training organization costs.
3.International exhibitions and product promotion: Precisely convey value and enhance customer experience
At various international exhibitions and product launches, what enterprises need most is to accurately convey product information and brand value to global customers. The automatic sensing and touch functions of the Yingmi voice guide system (such as the C7S and M7C series) are simply tailor-made for exhibitions: Customers don’t have to wait for the staff to explain. Just put on the tour guide device or gently touch the NFC tag in front of the exhibit, and they can listen to the multi-language voice and video introduction of the product. It supports various file formats such as MP3, MTV, and SLS. The audio and text are synchronized, providing a full experience.
At the global new product launch event of the automotive brand, the Yingmi Tour guide System not only solved the problem of multi-language explanations, but also enabled customers to “talk wherever they go”, freely explore the details of the exhibits, and deeply understand the highlights of the products. The system’s backend can also add links to applications such as payment, maps, and stores, providing customers with one-stop services. Moreover, the equipment has a fashionable and lightweight appearance, which is particularly in line with the tone of high-end exhibitions and fully demonstrates the brand’s professional taste.
4.VIP Reception and Inspection Activities: Exclusive services to enhance the event’s style
VIP reception and inspection activities in government agencies, enterprises and public institutions have extremely high requirements for the professionalism and privacy of communication tools. The team explanation mode of the Yingmi voice guide system can provide VIP customers with exclusive explanation channels, avoiding the noisy interference of traditional explanations and allowing customers to focus on obtaining information.
In the foreign affairs reception activities of some units, the multilingual function, clear sound quality and portable design of the Yingmi tour guide have been unanimously recognized by the distinguished guests. Even in complex environments such as outdoor field trips and workshop visits, the system’s anti-interference capability can ensure the stable transmission of the explained content. Moreover, the matching of dedicated storage boxes and charging equipment also reflects the meticulous and thoughtful reception work, elevating the overall atmosphere of the event to a higher level. Some models also support anti-theft alarm and return reminder functions, further ensuring the safety management of the equipment in high-end reception scenarios.
Iii. Yingmi leads the intelligent upgrade of exhibition communication
As a national high-tech enterprise, Yingmi Technology has always regarded technological innovation as its core driving force and continuously promoted the iterative upgrade of the voice guide system in exhibition scenarios. With 18 years of in-depth industry experience, the company has accumulated solid technical expertise and rich market experience, and has established a complete product ecosystem ranging from hardware devices to software systems, and from basic functions to intelligent applications.
In terms of technological research and development, Yingmi is increasing its investment in cutting-edge technologies such as AI, AR/VR, and the metaverse. In the future, more innovative communication solutions for exhibitions and conferences will be launched: intelligent push of explanation content through AI algorithms, and precise recommendation of relevant information based on participants’ interest preferences and browsing trajectories. By integrating AR technology, virtual explanations and physical exhibits are superimposed for display, providing participants with an immersive experience. A VR virtual exhibition space will also be constructed to support remote participants in experiencing the on-site atmosphere synchronously through tour guide devices, breaking the limitations of time and space.
In the future, Yingmi Technology will continue to uphold the philosophy of “technological innovation and customer first”, and bring more innovative solutions to the global exhibition industry with more advanced products and more comprehensive services. Enable every large-scale event to achieve “silent yet efficient” communication, truly connecting the world and conveying value.